http://window.punkave.com/2009/02/23/a-hint/ Wed, 8 Sep 2010 11:09:24 -0700 http://wordpress.org/?v=2.9.1 hourly 1 http://window.punkave.com/2009/02/23/a-hint/comment-page-1/#comment-66125 Emma Wed, 25 Feb 2009 19:45:55 +0000 http://window.punkave.com/?p=383#comment-66125 The first thing that comes to mind are "multi-channel" efforts or campaigns. Whether it is a printed VI direct mailer with a purl luring you to a website where you can sign up for a live event or, educational curriculum that incorporates self-led learning (ie reading>workbook), online demonstrations/webinars and face-to-face instruction the various channels need to do a well choreographed dance. All of the "channels" need to weave into each other seamlessly justifying and supporting the other components. As people get hip to this trend subtlety and wit will be key. And that is where the fun begins... The first thing that comes to mind are “multi-channel” efforts or campaigns. Whether it is a printed VI direct mailer with a purl luring you to a website where you can sign up for a live event or, educational curriculum that incorporates self-led learning (ie reading>workbook), online demonstrations/webinars and face-to-face instruction the various channels need to do a well choreographed dance. All of the “channels” need to weave into each other seamlessly justifying and supporting the other components. As people get hip to this trend subtlety and wit will be key. And that is where the fun begins…

]]> http://window.punkave.com/2009/02/23/a-hint/comment-page-1/#comment-66118 Chris Tue, 24 Feb 2009 18:51:19 +0000 http://window.punkave.com/?p=383#comment-66118 Can you give some examples how you've "place[d] a metaphorical scallop and touch of prosciutto on a link" ? Can you give some examples how you’ve “place[d] a metaphorical scallop and touch of prosciutto on a link” ?

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